Top UK Sites

YapYapOK Free Classifieds

I often look to see where the YapYapOK Free Classifieds links are coming from.

Yesterday I noted that it had been listed in one of the top 10,000 .co.uk websites for 2011.  YapYapOK  is listed at number 2450.  We were also listed on a website for top UK Free Classifieds on an SEO expert blog - only 53 are listed.

Our SERP has increased as expected although we are still in the middle of SEO so we will bounce about for a little while until Google decides our new position.  Its interesting to see that we get a lot of adverts from SEO companies appearing on our website.  The reason for this is that as a Free Classifieds we get alot of exposure.  By appearing high in the search engines they can clearly see that the ads they place will be visible.  Additionally our page rank will give their site some importance and help boost the SERP for the website they are trying to promote.  

I have been reading quite a bit about link indexing and was drawn to a blog regarding gmail.  The author explains that placing links in a gmail to another gmail account means automatic indexing.

I have done this and am currently awaiting results.  Comments on the blog suggest waiting just a few hours but this has not happened in our case.

However I will persevere and report back.  Should this succeed I will post a link to the site with all the instructions.

Another blog post suggests that any posts promoting links within a blog post should be a minimum of 500 words with a low keyword anchor density. I have read about keyword density many times in my SEO research.  It seems to me that it's unlikely that Google penalises excessive links but may disregards them.  To that end I continue to link since we have not been penalised and our SERP is excellent.  

Tomorrow I will blog about some of the Free Ads that have appeared on the site.  I will use the title as anchor text to help point search results to the advert.

So if you want your ad featured - get posting.

YapYapOK Free Ads - listed as one of the UK Free Classifieds sites.  

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SEO revisited

YapYapOK Free Classifieds

SEO is a continuos necessity on any website.  Even when you have achieved the top spot a level of maintenance os required to keep you there.  After all other proactive web marketeers are vying for position.  The level of maintenance depends on your niche.  The less niche your site is - the more maintenance.  Age dependance in this arena cannot be relied upon.

YapYapOK Free Classifieds is currently in the middle of a large SEO campaign so SERP has dropped (normal) whilst Google assesses.  

This includes :- 

• Article writing, spinning & submission
• Link campaign - blogs, edu & gov
• Blogging - via Bogger & YapYapOK Free Classifieds blog
• Twitter
• Social Sites
• Meta data update

This is the basics of any SEO campaign.  I am unsure which of these works best but it does work.  Clearly each of these must use keyword anchor text to ensure that search engines associates the search term (keyword) with the Free Classifieds.  We use Fiverr for most of the work although any analysis & meta data is best done internally.

So watch this space.  I anticipate a rise which in turn leads to more website visitors on the YapYapOK Free Ads website.

YapYapOK Free Ads - setting the pace!

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Adult Section

YapYapOK Free Classifieds

Now with a new Adult Classifieds section.  Strictly for the over 18s.  

I am something of an SEO buff but have found this niche a little difficult to analyse.  Keywords are generally highly competitive, words like Sex however are not.  Established sites have extensive links often into the millions.  Words like Dirty Chat is not too competitive although Sex Chat is.  Some keywords do not seem to be dependent on the searches.  I always take a look to see which sites come up first in Google & take a look at their source.  Unlike other industries I have worked in these are as expected well optimised - irrelevent of the often lower competition.

So a harder niche - forgive the pun. I have worked in areas of high competition only to do further analysis to see that its not that they are well optimised, just that there are a lot of them.  Conversely many of the keywords in the Adult Industry represent low competition but the resulting sites are beautifully optimised so competing with them is incredibly difficult.

YapYapOK Free Classifieds will work as an accidental portal for now since hits on this part of our site is reasonable considering thats its only just live.  I have found that some hits are purely through visit site navigation but we have also had hits from searchers of Adult Classifieds - amazing since we appear on page 8 of Google for this term.

YapYapOK Free Ads - strictly for the over 18s!!

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Banners R Us

YapYapOK Free Classifieds

YapYapOK Free Classifieds is now advertising Banner Ads on 200k sites to create even further visability for our advertisers.

We are also working with several companies in getting placements on to the YapYapOK Free classifieds including a new adult section for Adult Sex Chat services - users must be over 18.  We have kept the content as in-explicit as possible so that it looks more like an ad page in a magazine.

YapYapOK has been accepted to work with some larger companies promoting other exciting services on various categories of the Free Ads sections.

This helps create revenue which in turn keeps the YapYapOK Free Ads - FREE

YapYapOK - the nations fastest growing Free Classifieds

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Topical News

YapYapOK Free Classifieds Page 1 Google UK

I spent most of yesterday reading Tweets rather than Tweeting - I did say it was addictive.  Tweeting tends to air on the topical and Twitter was full of the Murdock enquiry.  I was watching the enquiry whilst simultaneously reading what others had to say about it.  What can I say - I am a woman and can multi task!!

The Murdocks pretty much denied any knowledge of any wrong doing exclaiming that the N.O.W represented only 1% of the overall empire and they couldn't possible have any knowledge of the tactics utilsed by the reporters.  Well I can sympathize with that.  I once owned a retail shop and it was hard enough tracing staff who used the phone for telephone competitions.

However can the same be said of the Editor?  Whilst this may be 1% of the Murdochs business it was surely 100% of her job!

I leave you with that thought since I don't want to get too political here.

Completely unrelated but topical is the Google +1 button that is creating waves every where you look on the internet just now.   According to many articles it is Googles answer to Facebook!!

Adding the Google +1 button onto a website is similar to adding the Facebook like.  Entrepeneurs on Fiverr are already offering to create 50 +1s for any web owner with the button. Having looked into it I can only find reviews and webmasters tools.  Thats a bit like looking for Facebook to only find how to add the like button for your site whilst managing to avoid Facebook altogether.  Ok so I have only had a breif look in the past week and its possible that the hype is preempting the site.  However one reviewer did talk about the photo upload which apparently runs very smoothly - I would try it if I could find it!

So to +1 or not to +1?  That is the question!  My gut feeling is that it can't hurt and may actually have positive inplications.  Adding the +1 button is simple according to webmaster tools.  If I can pay $5 for 50  "likes" then I will create 50 links.  Not just any links - Google links.  Surely Google will like that!!

YapYapOK Free Classifieds - Keeping UP!!  

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Twitter - Revisited

YapYapOK Free Classifieds - Google UK Page 1 Number 3

I have been asked to do a few favours for friends regarding SEO on websites.  This has been very valuable since I have employed many SEO techniques that I have under utilised.

Many of these sites have been very easy to get to page 1 of Google as they fit a very specific niche.  YapYapOK Free Classifieds is very general and therefore highly competitive, consequently my faith in my abilities has been totally restored.

Twitter has really come into play again for me.  It is a very powerful tool - used effectively.  To do well on Twitter it is important to get a good following.  I have found that retweeting helps a lot.  People love being retweeted or mentioned as it gives them a bigger audience and encourages more followers.

For example if I retweet a micro blog it gets seen by my followers.  In return I sometimes get a mention from said follower which is apparent to their followers who then consider following me.  If they follow me, the chances are that I will follow them back.

This can be highly addictive and time consuming.  There is automated software that I use and helps with sending Tweets, following and unfollowing as well as sending welcome messages to new followers.   However to be truly effective it is mandatory that you service your Twitter account manually from time to time as a courtesy to your followers and have some interaction.

Since I have started helping other web owners, I am Tweeting for them and the constant logging in to different accounts is all consuming.  I do think that it is worth it - if only to create the links back to your website pages.

Not so long ago it was necessary to shorten links using bit/ly or tinyurl.  Twitter now automatically shortens your url for you thereby creating a direct link to the web page increasing SEO exposure.

So I am off to Tweet, retweet and follow on Twitter.  Check out my Free Classifieds Tweets on Twitter

YapYapOK Free Classifieds - Exposing your Free Ads!

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New for Businesses

YapYapOK Free Classifieds Page 1 Google

I have read that it takes time for visitors to see websites a minimum of 3 times before they put their trust in it.

That may not seem like a lot but the process can take a disproportionate amount of time.  Clearly that time is upon us as we now have businesses queuing to be a part of YapYapOK Free Ads.

We are now working with large companies to utilise their development feeds to process onto the UKs fastest growing Free Classifieds.

Areas we are most interested in getting content include Property Sales, Car Sales and Recruitment.

Should any company wish to work with us in these or other areas then get in touch.   We need your developers code and we will install it FREE.

Similarly we will soon be selling the corresponding ad space on each page in the next part of our development drive.  This the last of this step of development work as we really want to illustrate the traffic and assure clients that we offer value for money as well as relevant ad content specific for various topic areas.  Creating a relationship between the content and the ad space is key to ensure that advertisers get the most out of the ad as well as ensuring a long term relationship with our customers.

YapYapOK is position 3 on page 1 Google for Free Classifieds and position 15 for Free Ads.

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