New Shop Features

Alexa rank hmmm!

Apparently you should not look at your ranking every day. Why? Because of the way Alexa moves round recording results. As other sites progress, even though yours may have too, theirs go up displacing your until the next time Alexa looks at your site. Since our site traffic was up by over 50% I doubt that we had gone down. I attribute the increase to my new Twitter tool which I will blog about tomorrow. You really need to read that one. Loads of traffic with much, MUCH less effort!

Anyway on a very happy cheery note I must report on the YapYapOK shops. Anyone with a shop will now see other items in that shop at the bottom of their advert. Take a look at this link for The Mini Book Store on YapYapOK.

There have been some other improvement such as the layout. The contact details are now to the side of the picture whilst the remaining pictures display underneath. Then the newly formated text. This means that users can see the pictures at a glance without scrolling to the bottom. The front page now displays 8 of the newest classifieds so they stay there longer! Take a peep at the YapYapOK home page

Also each displaying page will show 36 results which we feel is an optimum number. It means that you don't have to scroll through loads of pages if only a small number were displayed. The picture gallery makes it easy for the browser. By hovering the mouse over the picture a brief outline will drop down. The user will only drill in to the ad if this matches their requirements.

Whilst that may mean less traffic to your advert, it also enables a quick user friendly system for potential buyers which will draw them back time and time again. It also means that the adverts are only getting specifically targeted traffic which is after all what counts. If I need to convince you just check out other classifieds and scroll through heir systems. they really do not encourage you to go back. I would go as far to say that you would only use these if you felt that there was no alternative.

Our YapYapOK YOUTUBE vid is getting a few hits, OK its not great but budgets are tight, and its not as if you look for commercials on YouTube. Hence we called it by the song and not the website!

I still feel sure that Dire Straits would have encouraged viewings. C'mom Mark!

Posted via email from Yap Yap OK. Daily Blog of the UKs superior FREE classified site

Friggin SU!

Sometimes when i start blogging, I really have no idea which direction that the blog will go. It surprises me that a seamingly lack of new material will turn into my best blogs. I have to say that was not true of yesterdays blog. I was below par, so my apologies.

Last night I made an effort to write a couple of topics for today, that and the advent of new adverts means that I am spoilt for choice. Over night we have had 2 seperate dog breeders list several adverts. Both breed blue eyed husky dogs. One I think is in wales (husky puppies in wales) and the other in Essex (husky puppies in essex), so totally unconnected. The breeders in Wales also breed English Bull Dogs.

My main reason for blogging is Stumble Upon. It is by far my favourite method of social media. Apart from attracting a great audience, its very little effort. The reason for this is you can't submit the same page to SU twice under the same login. . I am friggin SU. How? By Bleet box! Obviously I could set up various SU accounts, but that rather defeats the time issue.

After I have submitted my page by Stumble, I Bleet the page under the guise of Bleet It. I Stumble the bleet page which recognises the page as a submission under a seperate username, hence I double my submission. Clever & quick.

I have joined Tweet adder as a demo, but think that I may have to buy a licensed version. The demo is amazing and I think that this will prove to be a very canny & time saving investment, more on this tomorrow.

I have yet to Buzz but hope to explore this later!

YapYapOK - a new class of classified

PS My latest catchphrase is "YapYapOK - where we drive traffic to your ad"

It will ultimately lead to a YapYapOK - yapping your ad, or something like, needs more thought maybe!

On a personal note we had an offer on a house we are selling. The asking price was for £237 000, this has been lowered and we have been told that this is a bargain. It has 3 double bedrooms, 3 bathrooms, car parking for 2 cars, immaculate inside with panoramic sea views, semi detached in a cul de sac garden and a shared pool in a village location. Apparently they fell in love with it! The offer was for £180 000, they need a mortgage and have not even got one arranged yet!

The big fat no required only a milisecond of thought!

Posted via email from Yap Yap OK. Daily Blog of the UKs superior FREE classified site

Update on rankings via social media

YapYapOK Alexa Ranking 2 219 916.

Since my last report we dropped a few thousand but we have now climbed back up again, oh to go below the elusive 2 million! Our new YapYapOK You tube video has had 134 views & they are not even friends and family.

We have had several new ads on the YapYapOK classified site which is fantastic. Soon we will start our email marketing campaign. We have a couple more things to implement then we can really press on.

One of the adverts yesterday was for a second hand book called The Time Travellers Wife, a best seller by Audrey Niffenegger ( spelling. I recently reviewed this book on the YapYapOK forum & agree with the seller. It is one of my favourite books ever. The seller has it priced at £3 which I think is a real bargain. I forget how much I paid for mine but it is now in the safe hands of my mum. We share our books!

Another advert is for a Water Home on Palm Jebel Ali in Dubai, the pictures are artist impressions as it is off plan but if the reality is 1/10th of the pictures then it will still have an enormous wow factor. The promotional video which has been taken from YouTube quite literally takes your breath away.

The buzz word is BUZZ. Google has entered the domain of Social networking, so I have another item on my to do list. I fear that I will be another lone bod in a crowded, albeit virtual room. You see the problem is I blog and create links via all the social networking channels to create as many inward links pointing to YapYapOK, most of them are unread and are probably of little value. Some of them are immediately rewarding such as Twitter which I measure on bit.ly. My analytics show me the next day where my traffic has come form. Oddly Stumble Upon has become a not inconsiderable referrer. I probably spend about 30 minutes a week on this particular networking site and yet it brings in more traffic than all my hours on Twitter put together. My time on SU is limited as any one person can't submit the same page twice. This has been a surprising result but endorses the facts that I cannot afford to dismiss any of the social tools that I use!

My picture choice today was the icon for DIY, it represents multiple tools which is kinda what I'm blogging about. Weak link I know, I'll never get a job on telly!

YapYapOK a new class of classifieds

Posted via email from Yap Yap OK. Daily Blog of the UKs superior FREE classified site

Keeping up the Ranks & Keywords

Since my last post my Alexa rankings have remained static. Well it was only yesterday. Usually after I have had a nice big jump up, I take a small one back. So in order to stem the backward tide I am pushing ever forward. According to results from Google, Alexa update their stats weekly. Unless you are in the elite (top 100,000) where you can expect a daily update. I can't say for sure but I believe that mine, therefore all, have updated on a bi-weekly basis.

Talking of stats, I check the analysis everyday to see how and where our traffic is from. An important aspect of the analysis is keywords & which keywords are being used to find us. Sometimes it is the advert that has been placed that does the talking, We have had several views as a consequence of having adverts for Tim Cotterill. Both Prowler & Flipper have been used. Some of the keywords are obscure, blog followers may remember the Keyword phrase "woman seeking animal" which resulted in our site being found. For the record, we are not that kind of site, Beastiality is illegal in the UK & still carries the death penalty. Once again I digress, the key phrases I found interesting were , "tammy chater jewellery" & "tammy chater cyprus". Wow, thats me, I used to have a jewellery shop & I am currently in Cyprus. So secretly I am a little flattered, not at all spooked & wondering just who has looked for me. Maybe an old boyfriend. Well I would like to think so! Having said that, why not just find me on Facebook. OR join YapYapOK Free Classified Facebook & plug your ad! We have more fans than I have friends. So whilst your there.....

More ads have appeared on the YapYapOK Free UK Classified site over night, so clearly something is working!

After every posturous posting to blogger, I strive to edit. Not sure if it works, but another YapYapOK link cant hurt. Oooh I also need to pretty my post with a picture!

For any smartarses out there, ok, not so pretty, but thought it only appropriate for me to come out of the closet, metaphorically speaking (am not gay, or antigay) and stop hiding behind the logo. Tis appropriate as this is me by the fire in Cyprus

Posted via email from Yap Yap OK. Daily Blog of the UKs superior FREE classified site

Up The Rankings

This is a super fast post on my Alexa rank.

YapYapOK free Uk classified went up over 100 000 pts since I last looked....... um yesterday. We are now ranked 2 317 391

Clearly Alexa does not upgrade on a daily basis, but I worked very hard on social media yesterday. I used most of the ones I am now familiar with. Blogger, Posturous (here Sir) Facebook, Twitter, Ning, Stumble, Bleetbox, stumble via Bleetbox, Digg, Digg via Bleetbox and My Space.

My tweeting for clicks was immensely successful due to the new investment threads courtesy of Investor Morse. I received over 300 views on this page alone. Bizarrely its not recorded so highly in my Google analysis, but the results are there to be seen.

So consequently, I am not sure what worked, if it was anyone thing or a combination of all of them. What I do know is that I am spurred on. I need to get below that elusive 2 000 000 rank.

Also I have now got over 1000 followers on Twitter. Hooray!