Saturday, October 29, 2011

Business Listings Free

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There are a wealth of free listing sites available online.  However it seems that this rarely extends to businesses. 

The sad truth is that many businesses in particular retailers depend on getting their products to the market without paying commissions, listing fees or annual subscriptions.  Having owned a retail outlet on the high street as well as online I am all too aware of the difficulties that small independents are faced with.

Spending on the high street is down.  Whilst ecommerce seems the natural choice to gain a larger audience this is not as easy as it may at first seem.   Having an online shop is the natural step to increase sales, but what happens once your shop is live?

Well unless your an SEO expert or have a real niche product then its unlikely that the search engines will display your site in a good location.  Even with SEO knowledge the time required to implement a good strategy means that the time you have running your own business becomes compromised.  Without SEO resources you can at least depend on good old adwords to kickstart your site to the top of the search engines in the hope of getting noticed.

The problem with that is that its costly and its not as easy as you think.  Be prepared to spend time understanding keyword analysis techniques and what will return the most targeted results in order to achieve a good sales conversion rate.


Ebay is a great tool to achieve sales quickly although you may find a mass of competitors also selling your products at such reduced prices that by the time you factor in listing fees, commisions and other charges, then your profits are down to the wire.  If your prepared for that, then its a great way to get rid of dead stock which needs converting to progress with new orders.  Sadly this is always a short term fix as Ebay does not allow website links to enable you to promote your own site. 

The good news is that some Free Classifieds sites do allow you to post your items, totally free with url links and the benefit of high visitors.  Granted they may not be used to explore potential gift ideas in the same way as Ebay but anyone searching for items can at least know that a highly ranked Classifieds site will likely return their products through the Google search box.

This gives you the opportunity to get items listed and promote your website links totally for Free.

So instead of spending hours or cash on getting products to your customers.  Why not create ads on ad sites?  Its very quick, very easy and may be just the kickstart your business needs.

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Posted via email from Yap Yap OK. Daily Blog of the UKs superior FREE classified site

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